If you want to create an effective online course, you HAVE to have effective and quality video content. But so many people think video is too complicated, costly or time-consuming. I created a new video masterclass to help you improve the videos in your online courses. I'm also conducting a short survey and as a thank you for taking the survey, I'm giving this video masterclass away for free. I'll also be sending out several other new video lessons in the coming weeks, so stay tuned!
Should you have an online course that's available at all times, or should you have a launch with an open and closed cart? While there are many reasons for either option, in today's podcast, we'll be talking about 5 reasons an online course should launch with an open and closed cart.
One of the mistakes I see with most online courses is that they are available for purchase year-round. And the owner usually feels sad that they're not selling very many courses, so they get discouraged and quit.
By having students move through the material at the same time, they may all have similar questions, ideas and can share in the excitement together. This can motivate you as the course creators and it can serve as momentum to the students.
By having a dedicated launch period, you will be able to refine the course, not be in hyper-sales mode at all times and plan other ways to serve your audience.
Instead of paying someone on a weekly basis, or doing the work yourself, you can hire someone to help you with the website development, customer support and other areas of the pre-launch, launch and post-launch process. This can save you a lot of money and hassle.
Would you rather have a few sales here and there throughout the year or a BUNCH all at once? By doing a product launch, it makes you feel good to have a lot of sales come in within a short timeframe.
It will be easier to get affiliates to work with you if you have a specific window when your course is open. One trick is to do joint ventures throughout the year with different affiliates. This allows you to sell your online course throughout the year, but you're not bugging the same audience every month.
If you are creating an online course, you know how important it is to have quality videos that are effective. These videos represent you, your brand, and the quality of content you're teaching. Many people think creating video has to be complicated or costly, or they don't want to get in front of the camera. But what if there was a way to create quality videos without the hassle? I created a new video masterclass to give you the tips you need to get started. I'll be releasing some other free training in the coming weeks, so stay tuned :)